Being product led: Learnings from Pendo and hibob

Israel
Tue, Feb 16, 2021, 4:00 PM (IST)

Industry-leading companies are realizing the advantages of putting their products at the center of their customer experience. Join Karen Sheffer - Head of Product Marketing, hibob - and Keren Wexler - Sr. Director, Product Management, Pendo, for this 30 minute fireside chat, as they share their experiences of becoming product-led.

About this event

More and more, industry-leading companies are realizing the advantages of putting their products at the center of the customer experience: more flexibility and agility in making product decisions, better understanding and communication with users, more efficient ways to grow revenue, and a higher quality product experience.

Join Karen Sheffer - Head of Product Marketing at hibob - and Keren Wexler - Sr. Director Product Management at Pendo, for this 30 minute fireside chat as they share their experiences of becoming product-led.

They’ll be discussing:

  • How to effectively manage the feature release process

  • Guiding customers faster to ‘AHA’ moments
  • Placing bets without increasing churn
  • Reducing support tickets
  • Gathering and using customer feedback
  • How to align teams and resources to enable a product-led approach

Speakers


Host

  • Juliet Strong

    Juliet Strong

    Pendo.io

    Sr Director of Marketing

Organizer